Privacy Policy
This privacy policy explains how falanthovire collects, uses, and protects personal information.
Information We Collect from Users
When you visit our website or interact with our digital marketing content, we collect certain information automatically through cookies and similar technologies. This includes your device type, browser information, IP address, referring websites, pages viewed, and time spent on specific content. We also gather information you voluntarily provide through contact forms, newsletter subscriptions, comment sections, or when downloading resources.
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→Contact information including name, email address, and phone number when provided
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→Technical data such as IP address, browser type, and device information
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→Behavioral data including pages visited, content viewed, and interaction patterns
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→Communication preferences and newsletter subscription choices you indicate
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→Professional information you share in comments or profile information
We collect this information to improve user experience, deliver relevant content, understand audience interests, and communicate effectively with subscribers. All collection practices comply with Australian Privacy Principles under the Privacy Act 1988 and are limited to what is necessary for legitimate business purposes.
How We Use Your Information
The information we collect serves multiple purposes related to operating and improving our digital marketing blog. We use contact information to send requested newsletters, respond to inquiries, and notify you about content updates that match your indicated interests. Technical and behavioral data helps us analyze content performance, identify popular topics, optimize website functionality, and create more relevant articles for our audience.
We may use aggregated, anonymized data for research purposes, industry reports, or case studies that do not identify individual users. Your information helps us understand which marketing topics resonate most with readers, which content formats prove most effective, and how we can better serve professionals seeking digital marketing insights. We do not sell personal information to third parties or use it for purposes unrelated to operating our blog and delivering value to our audience.
Your Privacy Rights Under Australian Law
Under Australian privacy legislation, you have specific rights regarding your personal information. You may request access to the data we hold about you, ask for corrections to inaccurate information, or request deletion of your data subject to legal retention requirements. You can unsubscribe from marketing communications at any time through links provided in emails or by contacting us directly.
Right to Access Your Data
You can request a copy of personal information we hold about you at any time by contacting us through the details provided below.
Right to Correct Information
If you believe information we hold is inaccurate or incomplete, you may request corrections which we will implement promptly.
Right to Request Deletion
You may request deletion of your personal data, which we will honor except where retention is required by law.
Right to Data Portability
You can request your data in a structured, commonly used format for transfer to another service provider.
When We Share Information with Others
We share information with third-party service providers who assist in operating our website, conducting analytics, delivering email communications, or performing other business functions on our behalf. These providers include web hosting services, email marketing platforms, analytics tools, and content delivery networks. All third-party processors are contractually obligated to protect your information and use it only for specified purposes.
We may disclose information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect our rights, ensure user safety, investigate fraud, or respond to legal processes. In the event of business restructuring, merger, or acquisition, your information may be transferred to successor entities, with notice provided about any changes to privacy practices resulting from such transactions.
How We Protect Your Information
We implement appropriate technical and organizational security measures to protect personal information against unauthorized access, alteration, disclosure, or destruction. These measures include secure socket layer encryption for data transmission, regular security assessments, access controls limiting who can view personal information, and employee training on data protection responsibilities. Our website hosting providers maintain secure server environments with monitoring systems.
While we strive to protect your information using industry-standard practices, no internet transmission or electronic storage method is completely secure. We cannot guarantee absolute security but commit to promptly addressing any discovered vulnerabilities and notifying affected users of any data breaches as required by Australian law. You can help protect your information by using strong passwords, avoiding public computers for sensitive activities, and keeping your contact details current.
Contact Us About Privacy Concerns
Address: 265 King Street, Newcastle, NSW 2300 Australia
Phone: +61-2-7992-3031
Email Address: content@falanthovire.com